Mercedes to Drop R-Class from its U.S. Lineup ~ CAR INFO

Wednesday, March 21, 2012

Mercedes to Drop R-Class from its U.S. Lineup

It's official: some seven years after the presentation of the U.S.-built R-Class, Mercedes-Benz's multi-purpose crossover model will be gradually phased out in the States as there won't be a 2013 model, however, it will continue to be offered in overseas markets.
Mercedes-Benz USA spokesperson Chrisitan Bokich confirmed the news to Carscoop and added that company's three other SUV/crossover models including the GLK, M-Class and the larger GL, cover the market's needs.
"It's true that there will be no model year 2013 R-Class in the U.S. Over the years since the R-Class was introduced, we have expanded our light truck model offering significantly and these vehicles are outselling the R-Class to the extent that we can no longer make the business case for continuing to offer the R-Class," Bokich told us in an email today.

We also asked Bokich about Mercedes-Benz's future plans in the segment, and even though he wouldn't comment on a replacement for the R-Class, he did confirm the presentation of a new GL model at the upcoming New York Auto Show in April.
"Here in the U.S., our top-volume premium light trucks are the M-Class, GL, and GLK models (as you probably know, we're gearing up right now for the world-premiere of the new segment-leading GL at the New York Auto Show.) While we're not commenting on the future of the R-class after this generation, the car will be on sale in other markets, including its main market China and even Canada, Mexico, and other European markets - just to name a few," said Bokich.
Nevertheless, even if Mercedes decides against building a successor to the R-Class at its Tuscaloosa, Alabama plant, the production of the next generation C-Class at the factory will more than compensate for the loss.

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